Development of an Augmented Reality-Based Virtual Try-On Dress System for Promoting East Sumba Ikat Weaving

Brigitha Sandraningsih Regina Pawa; Yustina Rada; Eben Panja

doi:10.59934/jaiea.v6i1.2781

Authors

Brigitha Sandraningsih Regina Pawa Universitas Kristen Wira Wacana Sumba
Yustina Rada Universitas Kristen Wira Wacana Sumba
Eben Panja Universitas Kristen Wira Wacana Sumba

DOI:

https://doi.org/10.59934/jaiea.v6i1.2781

Keywords:

Augmented Reality, Virtual Try-On, Information System, East Sumba Ikat Weaving, Promotional Media.

Abstract

Advancements in information and communication technology are driving digital transformation across various sectors, including the fashion industry and the promotion of local culture. One such emerging technology is Augmented Reality (AR), which enables interactive virtual visualizations. When ordering dresses made from East Sumba (traditional woven fabric), consumers often struggle to visualize how a specific dress style will pair with a particular fabric pattern prior to the actual tailoring process. Furthermore, current promotional methods for remain conventional, failing to effectively capture public interest particularly among the younger generation. This study aims to design an Augmented Reality-based virtual dress try-on information system to serve as a promotional tool for East Sumba. The research employs the Research and Development (R&D) method, comprising stages such as data collection, system requirements analysis, system design, application development, and system testing. The designed system enables the virtual visualization of dresses on mobile devices, allowing users to realistically view the combination of dress styles and fabric patterns before the tailoring process begins.

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